Seams Friendly

India$$Scanned 2026-09-05
44/5Eco rating · Mostly natural
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By the numbers

The smart read on Seams Friendly

Fibre class
Recorded
99.8%
of recorded textile styles are plant-fibre styles
Catalogue scanned
Listing data4583/4583
4583 eligible styles recorded · 36 non-textile items excluded
Sourcing
transparency
None
3/5
Country only
Seams Friendly composition
4583 styles
Plant99.8%
Animal0%
Synthetic0%
Semi-synth0%
Mixed fibres0.2%
Every entry, recorded

Every recorded entry, with its finding

4583 styles99.8% Plant2026-09-05 checked4583 on record
Plant 99.8%Animal 0%Synthetic 0%Semi-synth 0%Mixed fibres 0.2%
#StyleStated compositionClass
001Pine Green Cotton Linen Sleeveless Paneled Maxi Dresscotton, linenPlant
002Navy Blue Cotton Linen Wavy Stripe Maxi Shift Dresscotton, linenPlant
003Light Maroon Yarn-Dyed Cotton Wavy Stripe Short Shift DresscottonPlant
04
05
06
07
08
09
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Instant fibre check

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ElastaneSynthetic

Stretch plastic (spandex). The usual hidden ingredient in "cotton" underwear.

Not found in any of the 4583 recorded styles.

Checked against all 4583 recorded styles in this listing, not unscanned products.

Your recorded-material checks

Choose what you want to inspect in Seams Friendly’s record. This filters recorded findings; it does not assess clinical safety.

Recorded findings for Seams Friendly

The first 3 recorded entries are shown in this preview.

  • Pine Green Cotton Linen Sleeveless Paneled Maxi Dress · cotton, linen
  • Navy Blue Cotton Linen Wavy Stripe Maxi Shift Dress · cotton, linen
  • Light Maroon Yarn-Dyed Cotton Wavy Stripe Short Shift Dress · cotton

A missing match in this preview does not establish absence from the full record. Open the full record

The story

About Seams Friendly

Owner · Anurag Sarawgi is the owner of Seams Friendly.

Seams Friendly is an India-based slow-fashion brand that discloses its materials and craft at process level: handspun (charkha) and handwoven khadi and handloom cottons such as South Cotton from southern India, all made in India. It communicates fibre type and the artisanal handloom process clearly, which is more than most, but it does not publish named weaving clusters, cooperatives, dye houses or a supplier list, and no GOTS/Handloom Mark certification is shown. Traceability is therefore genuine at the ‘made in India by handloom artisans’ level but undocumented at the supplier level.

MaterialsEvery Seams Friendly garment is made from 100% cotton and linen with no polyester and no synthetic blends, and the brand works in pure plant fibres including organic cotton grown without chemical fertilisers, cotton flax,…
SourcingSeams Friendly clothes are handcrafted by skilled artisans in Jaipur, India using hand block printing, embroidery and tie-dye, and the brand follows a made-to-order zero waste model in which your cotton or linen piece is…
End of lifeSeams Friendly describes its cotton and linen garments as breathable, skin-friendly and biodegradable, dyes them with vegetable, natural and azo-free dyes that the brand states do not contain harmful chemicals, and keeps the range 100%…
Details
Brand NameSeams Friendly
CountryIndia
Websitehttps://seamsfriendly.com/collections/handspun-and-handwoven
OwnerAnurag Sarawgi is the owner of Seams Friendly.
Instagramhttps://www.instagram.com/seamsfriendly/
Made inSeams Friendly garments are made in Jaipur, Rajasthan, India, where the brand says clothing is cut and sewn locally by its own team and artisans. Good On You independently lists the brand's final production stage as taking place in India. Because every piece is made to order, garments are produced in-house/locally rather than through large outsourced overseas factories.
Certifications
GOTSSeams Friendly does not hold GOTS certification.
VeganSeams Friendly is a vegan brand (plant-based fabrics, no animal fibers).
Who is behind it
Woman OwnedSeams Friendly clothing brand is not a woman owned clothing brand.
Verification statusprovisional
Scan coverage
Products in catalogue4584
Products read4583
Catalogue read %100
How it was readRecalculated SKU by SKU from the saved direct-scan CSV Band column. Plant means the complete SKU was classified as 100% plant fibre; all other textile bands fail the plant test. Unresolved and excluded products are named separately.
Sources checkedSaved direct SKU scan CSV: Seams Friendly.csv. Row-level URLs retained: 0 of 4620.
Last checked2026-09-05
Straight talk

Where Seams Friendly isn’t perfect

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Confirmed at the source

What we read and checked

Read the evidence and its qualifications alongside each finding.

4583 styles
Recorded findings available in this listing
Recorded data
Material evidence across 4620 catalogue records
227Linen mentioned
4583Cotton mentioned
37Material not stated
Recorded mentions can overlap when one style uses more than one material.
At a glance

Recorded features & ownership

Every product read ingredient by ingredient against its published list. Where nothing is stated, it is recorded as undisclosed rather than assumed.

Styles scanned
4620
Natural
100%
of the read range
Eco score
4
Mostly natural4 out of 5
recorded score
Ingredient distribution4620 styles · shares as published
Natural100%
Not natural0%

Seams Friendly fibre breakdown, read to the Throne Standard: These figures come from the 99.8% of Seams Friendly’s 4,621-product catalogue that has been read. The remaining 11 products (0.2%) publish no fibre composition anywhere we can read, so they are counted in the catalogue total but sit outside the percentages above, and are listed in full below. Fibre Styles % 100% plant (organic/regenerative cotton, linen, hemp) 306 91.1% plant + synthetic blend 29 8.6% animal blend 1 0.3%

Certifications & claims

What the sources support

GOTSBrand-attested

Seams Friendly does not hold GOTS certification.

OEKO-TEX® Standard 100Brand-attested

Seams Friendly does not hold OEKO-TEX certification.

1% for the planetBrand-attested

Seams Friendly clothing brand is not a member of 1% for the Planet.

VeganBrand-attested

Seams Friendly is a vegan brand (plant-based fabrics, no animal fibers).

After use

Care, repair & end of life

The full record

Every field we hold on Seams Friendly

The field values retain the source’s wording and qualifications. A preview is shown where the full report is not available to your account.

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Try
01Certificationssharedgood
GOTSSeams Friendly does not hold GOTS certification.
OEKO-TEX® Standard 100Seams Friendly does not hold OEKO-TEX certification.
Other CertificationsSeams Friendly clothing brand does not have any other sustainability certifications.
02Ownership & legal entityowngood
OwnerAnurag Sarawgi is the owner of Seams Friendly.
Owner LinkView source
Owner / parent companySeams Friendly is an independent, founder-owned Indian apparel brand operated by the registered legal entity SEAMSFRIENDLY LLP, based in Jaipur, Rajasthan; it is not owned by a larger parent fashion group. It was co-founded around 2018 by Anurag Sarawgi (co-founder, product and marketing) and Nayanika (co-founder, design, production and operations). Company-registry aggregators list SEAMSFRIENDLY LLP as registered with the Registrar of Companies in Jaipur (registered address in Banipark, Jaipur). It operates as an online-only, direct-to-consumer (D2C) brand.
03Sourcing & supply chainsharedgood
Cotton: country of originIndia
Cotton: named farm / region / co-op'South Cotton' woven in southern India; fabric described by region, not by named farm or cluster
Wool: origin + farm + mulesing statusNot disclosed (brand focuses on plant fibres)
04Scan coverage & transparencysharedgood
Products in catalogue4584
Products read4583
Catalogue read %100
05Possible flagssharedwatch
Sourcing red flagsNo named artisan clusters, cooperatives or stitching units; no third-party certification (GOTS/Handloom Mark) evidenced; dye process not detailed; disclosure is narrative rather than a documented supplier list.
Possible flags
Buy Navy Blue Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyMentions an elastic waistband or cuff but does not state a percentage or confirm it is elastane, so a small unquantified elastane content is possible.
Buy Brown Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyMentions an elastic waistband or cuff but does not state a percentage or confirm it is elastane, so a small unquantified elastane content is possible.
Buy Black Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyMentions an elastic waistband or cuff but does not state a percentage or confirm it is elastane, so a small unquantified elastane content is possible.
Buy Khakhi Green Handspun Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Powder Blue Handspun Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Red Vegetable Dyed Handspun Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Light Yellow Handspun Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Pink Vegetable Dyed Handspun Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Green Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Light Pink Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Orange Button-Down 100% Cotton Top and High-Rise Pant Co-ord Set Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Light Yellow Button-Down 100% Cotton Top and Wide Legged Pant Co-ord Set Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Beige Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Khakhi Green Button-Down 100% Cotton Romper Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Beige Yarn Dyed 100% Cotton Mandarin Collar Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Pink Hand Tie-Dye Cotton Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Pink Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Maroon Handspun Cotton Double Placket Button-Down Jacket Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Khakhi Green Button-Down 100% Cotton Top and Wide Legged Pant Co-ord Set Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Buy Orange Elasticated Wide Legged Pant and Button-Down Jacket Co-ord Set Online at SeamsFriendlyThe description mentions down, which is not in the stated composition (likely a trim, lining or care note); it is not counted in the score.
Flag sources
Buy Navy Blue Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyView source
Buy Brown Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyView source
Buy Black Cotton Flax Elasticated Paneled Pant Online at SeamsFriendlyView source
Buy Khakhi Green Handspun Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Powder Blue Handspun Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Red Vegetable Dyed Handspun Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Light Yellow Handspun Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Pink Vegetable Dyed Handspun Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Green Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyView source
Buy Light Pink Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyView source
Buy Orange Button-Down 100% Cotton Top and High-Rise Pant Co-ord Set Online at SeamsFriendlyView source
Buy Light Yellow Button-Down 100% Cotton Top and Wide Legged Pant Co-ord Set Online at SeamsFriendlyView source
Buy Beige Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyView source
Buy Khakhi Green Button-Down 100% Cotton Romper Online at SeamsFriendlyView source
Buy Beige Yarn Dyed 100% Cotton Mandarin Collar Button-Down Jacket Online at SeamsFriendlyView source
Buy Pink Hand Tie-Dye Cotton Button-Down Jacket Online at SeamsFriendlyView source
Buy Pink Cotton Flax Double-Breasted Button-Down Jacket Online at SeamsFriendlyView source
Buy Maroon Handspun Cotton Double Placket Button-Down Jacket Online at SeamsFriendlyView source
Buy Khakhi Green Button-Down 100% Cotton Top and Wide Legged Pant Co-ord Set Online at SeamsFriendlyView source
Buy Orange Elasticated Wide Legged Pant and Button-Down Jacket Co-ord Set Online at SeamsFriendlyView source
06Other recorded detailssharedgood
Brand NameSeams Friendly
ExcerptIs Seams Friendly a sustainable clothing brand? See the real fibre breakdown, plant, animal or synthetic, before you buy.
The complete field ledgerMembership unlocks every recorded field on this brand.
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Verdict

Full catalogue read.

Questions & answers

Straight answers

Where is Seams Friendly made?
Seams Friendly garments are made in Jaipur, Rajasthan, India, where the brand says clothing is cut and sewn locally by its own team and artisans. Good On You independently lists the brand's final production stage as taking place in India. Because every piece is made to order, garments are produced in-house/locally rather than through large outsourced overseas factories.
Who owns Seams Friendly?
Seams Friendly is an independent, founder-owned Indian apparel brand operated by the registered legal entity SEAMSFRIENDLY LLP, based in Jaipur, Rajasthan; it is not owned by a larger parent fashion group. It was co-founded around 2018 by Anurag Sarawgi (co-founder, product and marketing) and Nayanika (co-founder, design, production and operations). Company-registry aggregators list SEAMSFRIENDLY LLP as registered with the Registrar of Companies in Jaipur (registered address in Banipark, Jaipur). It operates as an online-only, direct-to-consumer (D2C) brand.
Is Seams Friendly legit and worth it?
Seams Friendly is a real, currently-trading legitimate business, not defunct. It operates a live D2C e-commerce site (seamsfriendly.com), an active Etsy storefront (SeamsFriendlyIndia), and is registered as SEAMSFRIENDLY LLP with the Registrar of Companies in Jaipur, India. Its Good On You sustainability rating was last updated in March 2025, confirming ongoing operations. This is the India-based clothing brand, distinct from similarly named businesses (e.g. Seam Clothing, Seams Apparel, SEAMS.org Made-in-America trade group).
Is Seams Friendly fast fashion?
Seams Friendly is a slow-fashion, made-to-order small-batch brand, not fast fashion. Nothing is produced until a customer places and customizes an order (roughly a 15 business-day make time), which the brand and Good On You both cite as a waste-minimizing model. It offers extensive customization (fit, necklines, sleeve/garment length, size range US 00-40 plus custom measurements) rather than mass-produced seasonal drops, which is the structural opposite of the fast-fashion model.
Is Seams Friendly non-toxic and safe for skin?
Certifications: Not publicly documented. Seams Friendly does not appear to hold any of the major independent third-party certifications (GOTS, OEKO-TEX, Fair Trade, B Corp, or European Flax), neither the brand's own website nor its Good On You profile cites any of these. Good On You and an independent reviewer both note the brand would benefit from certifications such as GOTS, OEKO-TEX and Fair Trade, implying it currently lacks them. Its sustainability positioning rests on self-declared practices rather than certification.
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Independent directory evidence

How Seams Friendly compares across published ratings

These results are not interchangeable scores. Each source stays in its own published scale, with its actual scope shown beside it.

DirectoryPublished resultWhat it measures or reportsSource date
Good On YouGood · 4/5Planet: Good · People: Not good enough · Animals: Great15 Jul 2026Captured 24 Aug 2026
The Throne Scan4/5 · Mostly natural4583 eligible styles checked for stated fibre composition; 99.8% plant among recorded textile styles5 Sep 2026

External results are quoted from the linked directory record and are never converted into the Throne Scan scale.

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Last checked 2026-09-05 · verified · Ask us to rescan this listing

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